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We’re often asked about the cheapest and easiest ways to promote small businesses, so here’s 7 quick-fire ideas to help you promote yours:
Create a Google listing
It’s easy and it’s free. Just search ‘Google business listing’ and get your business (literally) on the map.
Get blogging
The more you give, the more you get. Use your expertise to write about topics your customers and prospects will find valuable and interesting. Share your blogs in as many places as possible and tell everyone about them.
Tap into social media
Everyone else is doing it, so get out there and get heard. Share company updates and offers, impart knowledge and information, and directly interact with your target market.
Go networking
People buy from people. One of the best ways to promote your business is to get out there and share your passion and enthusiasm.
Collaborate with other businesses
Think of businesses whose target market is the same as yours. For example, an accountant will have a similar customer base to an HR consultant. Build relationships with them and help each other out with promotion and referrals.
Ask for referrals
Don’t be afraid to ask your current customers for referrals. You can also ask friends, family, your business network and anyone else you know.
Enter awards
Take part in local awards and national awards relevant to your industry. At the very least the judging panel will learn about your business, but much more will likely come if you’re shortlisted – and even more if you win!
If you’re unsure about any of these ideas, or would like help getting them in place, please get in touch: 01903 688789 | [email protected]